Distancing does not mean get distant
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In-person shopping at the mall, dining experiences at your favorite buzzing restaurant, events, seminars and conferences, banking at the banking hall, talking directly with the customer service representative at the…

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Partnering with brands to champion social causes
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Social issues affect many people in our societies and individuals, groups and organizations strive to help solve or at least make efforts to reduce the impact of these social issues.…

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New Year, New Brand: Creating A Marketing Plan For The New Year
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Just like everyone makes New Year resolutions, it’s easier to set your brand on a good start if you have a marketing plan for the New Year. Developing a marketing…

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Introducing iSupreme for Startups
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Let’s be fair, thriving as a small business can be tough. Aside trying to get your product/services right, multitasking with a small team size, trying to get the most out…

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Doubling Down On Our Remote Working Policy | Message from our CEO
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As I sat at my desk on the first day of moving to our new office, I watched my colleagues run all over the place to get things done –…

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What Can Brands Learn From Herbal & Medical Sellers on Buses in Ghana?
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What do brands and herbal sellers have in common? Until you read this article your answer would have been ‘nothing’. But after sitting in a bus that plies the Accra…

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5 Tips Small Businesses Can Pick From Sarkodie To Grow Their Brand
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Ghanaian rapper, Sarkodie is arguably one of Africa’s finest music brands. Aside his musical prowess which can be said to have helped him attain his current standing as one of…

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Introducing the iSupreme COVID-19 Brand Support
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We are proud to annouce the launch of the Covid-19 Brand Support. This special package is designed to help startups navigate the opportunities and challenges the health crisis has presented…

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How do you TikTok your brand into your audience’s hearts?
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Late last year during a client pitch, the client popped the question, how are you going to use TikTok to drive traffic to our brand? Before then we knew what…

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What really makes up a brand strategy?
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In a recent conversation with Enoch Kabange, our CEO detailed what exactly a brand strategy is and why it is important for startups to get in place an effective brand strategy…

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